Civolution is a new spinoff of Philips. Civolution will manage all the identification solutions from Philips. It encompasses MediaHedge the platform dedicated to content identification on Internet (based on fingerprinting technology) and Teletrax the platform for broadcast metering (based on the watermark technology). Of course all the watermarking activities, for instance DCI, are part of Civolution.

The new company was launched on 20th October 2008. It would be interesting to know if all the corresponding team of Natlabs did follow. In any case, HAITSMA Jaap followed. He is the CTO of the new entity.